Our Services

Methodology

Applied Research

Consultancy

Training and education

Quantitative methods
 - Survey

Qualitative methods  
  - Delphi
  - Focus Groups
  - Interviews

Analysis
 - Statistic
 - Econometrical skills
     - Autoregression
     - Anova-Ancova
     - Logit-Probit
     - Arima – Sarima
- Cluster Analysis
- Factor Analysis
- Content Analysis
- Artificial Neural Networks
- SWOT
- Benchmarking

Analyzing supply and demand in the tourism market for destinations and products
    - Modelling
    - Elasticity
    - Forecasting

Reports
    - Tourism Business Climate index
    - Tourism consumer confidence index
    - Competitiveness index

Tourism Impact Analysis
    - economic
    - environmental
    - social

Event Impact Analysis
    - economic
    - environmental
    - social

Promotional Impact Analysis
   - economic
   - environmental
   - social

Public Consulting

   - Development and analysis of tourism planning

   - Advice in tourism and economic policy

   - Design and development of new tourism products

   - Preparing and implementing destination tourism strategies

   - Analyzing tourism destinations´ competitiveness

   - Managing and designing the contents of web site contents related with tourism

Private Consulting

   - Analyzing tourist companies’ competitiveness

   - SWOT analysis

   - Advice in skills of negotiation with tour operators

   - Outsourcing evaluation

   - Focus on company’s added- value

   - Development viability studies

   - Strategic planning

   - Implementing the recommendations and strategies (culture, incentives, organizational agreement)

   - Hotel Management Consulting

Design, coordination and execution of training and education program

Imagine Tourism Consulting

info@imaginetourism.com - Tel:+34 971439752
Parc Bit - Mallorca - Spain

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